ONCEWAS HAD BLACK FRIDAY ON LOCK
ONCEWAS has Black Friday on lock with a 4.64x MER and their biggest month yet! High-end, designer fashion label, OnceWas, blew their monthly revenue out of the park with their first BFCM sale. Pushing the boundaries with the usual approach, this unexpected strategy including an exclusive locked site offer kept customers engaged and spending all week long.
THE HIGHLIGHT
25%
growth of email database
THE WIN
64%
more revenue than their best month
THE RESULTS
$227,473.35
Total Revenue at 4.64x MER
NICHE
Fashion
SERVICES
Paid Social
25% growth of email database
64% more revenue than their best month
$227,473.35 Total Revenue at 4.64x MER
Fashion
Paid Social